Much has been made recently of the concept of the “Big Lie,” or repeating a falsehood so many times that it becomes plausible to many. Cognitive psychologists refer to this phenomenon as the “illusory truth effect,” and President Joe Biden weighed in on the phenomenon himself when condemning senators who supported Donald Trump’s assertion that he (Trump) won the 2020 election by a landslide. Biden declared, “You keep repeating the lie … the degree to which it becomes corrosive is in direct proportion to the number of people who say it.”
Repeating a lie can certainly be a powerful technique in the public sphere, particularly when the utterance is made by people in power, but it’s hardly the only method of deception. Sometimes it’s necessary to undertake what’s called a “close reading” (or “close listening”) of misleading speech in order to recognize other potent techniques. A speaker can mislead by omission or innuendo. Or he can frame, or contextualize, a speech in such a way that it mis-leads (leads in the wrong direction) by virtue of the effects it brings about.
On Jan. 6, Representative Jim Jordan of Ohio rose in Congress to object to the certification of the Electoral College vote that affirmed Joe Biden’s election, and he called for an investigation. Jordan began by declaring, “the American people instinctively know there was something wrong with this election.”
Jordan explained by telling how Donald Trump drew much greater crowds to his rallies than Biden, that he had won Ohio, Iowa, and Florida – and that he had garnered 11 million more votes in 2020 than he did in 2016. Jordan then declared, his voice rising in a questioning tone, “somehow the guy who never left his house wins the election?”
Jordan went on to say that 80 million people have doubts about the election, and that 60 million believe it was stolen. Yet, he said, the Democrats have seen no problem in all this and have rebuffed requests for an investigation. The reason for their intransigence, according to Jordan, was clear: “all the Democrats care about is making sure Donald Trump is not president.” For evidence, Jordan cited investigations that resulted in no actions against Trump: an FBI investigation into Russian interference in the 2016 election as well as the Mueller investigation. Jordan cited, too, the Democrats’ failed attempt convict Trump in last year’s impeachment trial.